Calls To Action

Invitations to take action Invitations to take action Invitations to take action By Maeve Maddox A peruser ponders about the plural for an advertising term: As of late the CEO of an organization composed an email to me saying that his product would consequently create call-to-activities. I am almost certain he ought to have composed suggestions to take action. Am I right? The peruser is right. While pluralizing a compound word that contains more than one thing, the general guideline is to make the foremost thing plural. For this situation, call is the primary thing. The plural is â€Å"calls to action.† The term â€Å"call to action† alludes to the piece of a commercial that prompts a purchaser to act. In messages expected for perusers in the advertising business, the term is typically composed CTA. â€Å"Buy now!† and â€Å"Order now!† are commonplace CTAs. As â€Å"call to action† doesn't have a section in the OED, Merriam-Webster Unabridged, Collins, or the AP Stylebook, I can’t refer to one of my typical specialists with regards to whether the thing structure ought to be hyphenated. My impulse is that it ought not. The view communicated in The AP Stylebook mirrors the regular mentality among distributers: â€Å"The less hyphens the better; use them just when not utilizing them causes confusion.† A Web search isn’t much assistance in finding which formâ€hyphenated or non-hyphenatedâ€is progressively regular with â€Å"call to action.† I found a business blog that plumps for the hyphens: embolden, suggestions to take action, CTA, CTAs: Always hyphenate when utilized as a thing (as in â€Å"call-to-action† or â€Å"calls-to-action†) or a descriptive word (as in â€Å"call-to-activity button† or â€Å"call-to-activity manager†). At whatever point conceivable, attempt to use CTA or CTAs instead of the hyphenated adaptation (it’s a significant piece!). In any case, the unhyphenated expression is by all accounts the favored decision in trustworthy British, Australian, American, and Canadian distributions and on government destinations. â€Å"Call for action† can be comprehended without hyphens as a thing, however it requires them when the expression is utilized as a modifier. Here are instances of both thing and modifier use: Each site ought to have a source of inspiration, a reaction you need clients to finish. Does Your White Paper Have a Call to Action? Structure and generateâ call-to-activity buttonsâ in minutes.â Go plant those source of inspiration expresses in your duplicate and watch your business develop. With or without hyphens, add the - s to call to make the expression plural. Related post: Compound Plurals Video Recap Need to improve your English in a short time a day? Get a membership and begin getting our composing tips and activities day by day! Continue learning! Peruse the Spelling classification, check our well known posts, or pick a related post below:How Many Tenses in English?Ten Yiddish Expressions You Should KnowI wish I were...

Monte Carlo Simulation of Transmission Experiement

Monte Carlo Simulation of Transmission Experiement Liquid Densitometer Design dependent on Transmission and Scattering Gamma Ray Method utilizing Monte Carlo Approach R.Wirawan, M. Djamal, A.Waris, G. Handayani, H.J. Kim Conceptual. Non-dangerous testing is one technique in the material testing that was applied and produced for some reasons in the modern field. Gamma spectrometer is a one strategy that can be applied for the liquid densitometer. It was considered the capability of the utilization of transmission and dissipating gamma beam estimations so as to assess the liquid thickness utilizing GEANT4 Monte Carlo reenactment toolbox. Watchwords: Non-dangerous testing, dissipating gamma, Monte Carlo, GEANT4. PACS: 29.40.- n Presentation Gamma-beam range estimation is one of promising creating technique in the non-dangerous test application particularly for an online estimation. It’s pertinent for some mechanical applications, for example, in clinical, mining and oil industry, country security. The nature of the material can be separating from another dependent on its thickness. In the use of gamma spectrometry, it’s impact the gamma beam energies range location result. Ball et al. (1998) have researched the reaction of gamma backscatter to the spatial thickness in mass example [1]. In the liquid item investigation particularly for the oil item thickness estimation, it’s a promising strategy for a densitometer. Hussein (2011) has created examination of the liquid stream in the funnel utilizing gamma spectrometry [2]. Khorsandi and Feghhi have broke down the transmission mode in densitometer application for the oil based commodities checking applications [3]. The mix of transmission and dissipating estimation modes are acceptable drawing nearer for a superior examination technique in the locator reaction estimation because of the liquid thickness inside the channel. For this reason, reproduction utilizing Monte Carlo strategy can be led. Monte Carlo techniques have capacities in the usage of the few of material science models and give the foreseeing bring about the radiation material science application [4, 5]. In the current examination we researched the capability of the mix of these estimations utilizing the Monte Carlo radiation transport from GEANT4 recreation toolbox. Hypothesis Gamma beam vitality range trademark that recognized from its association with the material have data to distinguish the material qualities included. In the gamma beam range estimation, there are two sorts of estimation type for example transmission and dissipating. In the transmission, the gamma beam bars have a constricted force as a result of vitality retention by material. The mass weakening coefficient à ¯Ã¢ Ã¢ ­ of photon is an element of photon vitality. The lessened power was depicted by the Beerâ€Lambert equation: (1) where I0 episode gamma beams forces, x is material ingestion thickness, is mass retention coeficient and its corresponding to the absolute cross-area as follows , NA is the Avogadro’s number (6.021023 iota/mole) and An is nuclear mass number of material[8]. For the dispersing estimation, the distinguished photon shaft is the aftereffect of redirecting with an electrons material. Dispersing cooperations that may happen is the single dissipating or numerous scattering.The photon shaft power has lessening in the way before the dissipating point association and in the way to the indicator after the dissipating point communication. Figure 1 shows the single dissipating connection of photon with a component volume dV. Figure 1 Schematic chart of photon single dispersing connection with a component volume in the material (embraced from Devlin and Taylor) [9]. As per the Compton dispersing connection, the photon with a vitality E㠯⠁â § will be avoided with dissipating points à ¯Ã¢ Ã¢ ± to the starting point bearing after impact with a nuclear electron. The dissipated photon vitality (EScatt) is communicated by the equation: (2) The power of distinguished gamma photon are impact of lessening along essential photon, number of electron in component volume, differential cross-segment, weakening of dissipated photon way and the strong edge subtended by identifier at the component volume. For the single dissipating cooperation, the force of distinguished photon as delineated in the recipe: (3) where S is the source action (photon s-1), dV is component volume collaboration, n is the electron thickness of the material, r1 and r2 are the length way of the essential photon before connection and in the wake of dissipating separately. The thickness à ¯Ã¢ Ã¢ ² of the material is identified with the electron thickness by (4) where NA is the Avogadro number, Z is the nuclear number and M is the nuclear mass. For the Compton communication probabilities of the photon bar when it cooperate with an electron of the material was portray in differential structure by Klein-Nishina equation, (5) where r0 is clasical electron sweep (2,82 fm) and P parameter as capacity of occurrence photon vitality and dispersing edges à ¯Ã¢ Ã¢ ± as the equation (6) where consistent [1,8]. Utilizing the condition (4) and (5) to substitute parameter n and in the condition (3), we have the connection of power with the material thickness: (7) Arrangement of the condition (7) can be communicated in the straightforward structure: (8) where An and B are consistent. Strategy The recreation arrangement was created dependent on the transmission design which led tentatively done by Khorsandi [3]. Four finders are set in two sort positions where two identifiers in a similar side with source and two others in the contrary site as appeared in Figure 2. The spatial separation between two locator d10 and d30 from the collimated source pivot are about hub 27.5cm. For finder d20 is put 20 cm far away from indicator d10. Polyethylene pipe have an inward range 5cm and thickness it’s about 2mm. Liquids under scrutiny inside the channel (for example gas, gasoil and water) are thought to be of uniform density㠯⠁â ². A circle gamma beam source model is utilized for Cs-137 source is collimated by the chamber protecting lead with 5cm thickness. The 3in. x 3in. NaI(Tl) indicator model recreation in the reenactment is embraced from references [6, 7]. Reenactment dependent on GEANT4 Penelope Monte Carlo utilizing 5.0 x 107 of the gamma source beamon. Figure 2 Schematic perception of GEANT4 reproduction for the transmission and dispersing estimations arrangement. Result and Discussion To analyze the reaction capacity of transmission and dissipating estimation, right off the bat we have to consider the arrangement intended for the locator development as per the c gamma source vitality range. The Cesium 137 source was set before the Pb collimated NaI(Tl) 3 in. x 3 in. glimmer locator. Figure 3 shows the identifier reaction work range of GEANT4 reenactment result contrasting with the estimation consequence of the 15uCi gamma source. There are a decent understanding for photopeak vitality between the recreation result and the trial result. Figure 3 Response capacity of Cs137 15uCi gamma hotspot for 3 in. x 3 in NaI(Tl) identifier. In light of indicator development arrangement, at that point we breaks down the locator reaction capacity of transmission and dissipating estimation. Figure 4 shows the reaction work aftereffect of identifier that put in the four distinct situations for three diverse kind of thickness liquid for example gas, gasoil and water. Figure 4 Response capacity of finder NaI(Tl) 3in. x 3in. from GEANT4 reenactment of four distinctive finder positions for gas, gasoil and water liquids in pipe. In the all vitality range dispersion above, thickness of liquid issue give an impact to the gamma energies range. The gas has a lower thickness number, yet it shows a higher force (number of occasions) of gamma beam vitality distinguished contrast with the gasoil and water. The expanded thickness of liquid will expanded the quantity of electrons at the dissipating point connection, constriction of essential and dispersed photons. In this way, it’s give an impact to the diminishing force or pinnacle vitality range that identified by the locator. For transmission mode as appeared at d0 indicator position, the fundamental pinnacle of Cesium 137 gamma source is in the 0.662 MeV. The standardize top power shows that the GEANT4 recreations result have a decent consent to the Khorsandi (2011) analyze result as appeared in Figure 5. This outcome shows that the model can be utilized for anticipating the liquid densitometer analyze. Figure 5 Normalize force bend of transmission mode (d0 identifier position) from reenactment and trial results. Here in the Figure 6(a), we have similar patterns that the diminishing of the photopeak tallness because of the liquids thickness increment. Figure 6 Gaussian tallness bends of photopeak at four diverse finder positions. In light of the force as thickness work condition (8), the proposed consistent An and B for the bend fit in the Figure 6(a) are portrayed in Table 1. Table 1. Bend fitting consistent In light of the B steady of the four standardize check rates bends, d20 indicator position have a higher diminishing slant than the others. In opposite side, the quantity of passage photon to the locator d20 position is excessively little, so for this arrangement its need the higher movement source. Ends In this investigation, a Monte Carlo recreation of transmission and dissipating estimations of gamma beam for the liquid densitometer was done utilizing GEANT4. Because of an expansion in the liquid thickness in the funnel, the pinnacle statures of distinguished gamma beam power have diminished. The recreations for the gamma beam transmission examination were led by the trial arrangement give the best fit bend result. Affirmations The creator recognizes the money related help of Directorate General of Indonesian Higher Education through the Sandwich-Like (PKPI) Program 2013. Refference [1] A.J. Ball, C.J. Solomon, J.C. Z

The Great Depression

The Great Depression The Great Depression Home›Economics Posts›The Great Depression Economics PostsThe Great Depression refers to a worldwide dip in the economy that was felt in the 1930s and lasted for more than a decade. It is believed to have originated from the famous business center in New York known as the Wall Street (Burg, 39), and then spread to the entire world. The government of the United States having ignored predictions by economists questioning the governments’ regulation of the investment and budgeting process, went ahead to put up policies that led to a high speculation in the economy. This coupled with the fact that the Investment market by then was ill regulated created loopholes in the policies could not contain the market excitement, which led to overoptimistic loan agreements between banks and investors oblivious of the warning indicators highlighted by the economists (Berton, 130). Therefore, financial information became highly versatile and gambling was rampant.It was not l ong before the true financial value of companies started reflecting due to unrealistic profits posted by the general production industry yet there was no cash flow to support their continuity in daily production. These created a huge gap between available resources and the money reflected that was in fact non-existent. The economy gradually deteriorated over a long period of time thus the term “Great Depression”. This period was characterized by shrinking and closing down of businesses, unemployment, poverty and drop in higher education learning, low profits and losses among other reasons (Rothbard, 80-84). The Great Depression majorly affected companies and factories especially in the manufacturing industry, plantation farming for raw materials and the mining industry. The main pointers to individual citizen impacts was a reduction in consumer spending and general fall in confidence of the said citizens in United states and the rest of the world.There has been no clear explanat ion of the causes of this Economic Phenomenon to date but a variety of possible stimuli have been forwarded which include; High consumer debt, not well regulated investment markets, insufficient growth in industrialization to match with production demands and general wealth inequality in the societies (Berton,235). All these theories have been analyzed over time and two wide classification groups were made. The first one approaches the topic from the perspective of the macroeconomic effects of supply and demand in the economy. These directly touch on industrialization through massive production of goods and the relationship with the level of consumption prevalent by then, in the economy. The second category leans more on institutional regulation in terms of available structures and guidelines governing the then, trade and commerce in terms of production and consumption. This category highlights the effect of excitement in investment and the existence of weak policies by the governme nt to control and regulate the banks versus investors’ relationship in the stock and share market. In simpler terms the basis of investment during this period was purely speculative. The final impact was greatly bourn by the citizens because as a direct result of the Great Depression, the rate of unemployment shot up and the employees laid of with minimal compensation got engulfed in the speculative atmosphere to take part in the share market by then. The promise of a boom could be resisted by few unemployed citizens.There was a sharp fall in the birth rates among the Americans couples preferred not to give birth to more children as the cost of living had greatly increased with shortage in their daily income. This made it difficult to maintain a large family among the couples. This eventually led to many of the people opting to live a single life in order to minimize cost of living in the society. The depression in the income led to high rates of decrease in the marriages as the c ases of divorce were incurred on daily basis. Most of the daily economic activities were put on a stand still as the country underwent total economic hardship during the entire great depression period (Mac Elvaine, 99-104). The social ethics in the society were violated as there was increase in ant-social vices like robbery, prostitution, corruption and theft that was mainly viewed as the only alternative of getting a fast source of income among the youth and other people in the society.With the increased rate of unemployment among the youth as many of them had lost their previous jobs due to the economic state resulted to increased rates of crimes across the country as they struggled on using all the means to acquire food. This led to increased rates of robbery that led to even death as some people were killed in the process. Most of the children incurred the malnutrition problems, while women opted for prostitution in order to pay their daily bills incurred. The health care servic es were not available as the only doctors around were preserved for the rich who could afford to meet the cost.Access to the higher learning institutions was greatly affected as most of the people were unable to meet the requirements to enable them to access the education due to the economic situation in America (Schultz, 40). The government spending on institutions decreased sharply forcing some of the institutions to close down due to lack of finances in maintaining the running of the schools. The number of women in schools decreased to an alarming rate compared to that of men as men had hopes of getting an opportunity in the market compared to woman.There was an increased in the demographic trends in the entire society as the people strived to meet their daily basic needs using all the available means. There were delays in marriages among the people as the youth were expected to take care of their parents before opting to move out into marriage. The birth rates fell stridently du ring the lowest points of the Depression as many Americans learned about birth control measures to avoid the added expenses of unexpected children in the family (Rothbard, 159-154). There was also increase in the number of immigration from the rural areas to the urban areas (Rural New England and upstate New York) in search of job opportunities. People moved from the Great Plains to cities like California and Arizona. Majority of the migrants were adolescents seeking opportunity away from their family that had younger mouths to feed (Burg, 39).The Great Depression had monotonous effects on the American society such as many citizens were drowned to poverty making more than 18000 citizens to commit suicide in 1931. This affected many bread winners of different families and never the less the former millionaires had no option but to sell one apple at five cents rendering the citizens helpless. This effect made less money to flow with the American citizens in turn affecting the economy negatively setting it on a downward throat (Schultz, 35).With the effects on the economy the government could not escape being affected. The government expanded as a result of many rising political parties assuring the citizens to have solutions for the crisis, this crippled many able political parties because of them dividing to form other weak parties instead joining together to form an extremely strong party. The breaking up of parties had also another positive part in that new government policies dealing with social security, welfare and unemployment insurance were formed (Mac Elvaine, 300).However, despite all the ups and downs, people were brought together while watching films like “The Bride of Frankenstein” in 1935 and Frankenstein. Their cultures were maintained through watching such movies that gave them hope.In conclusion, the Great Depression was a major learning point for the global market. This was a key pointer of how one trade point can influence the trends in th e world due to globalization. Due to the Great Depression, the world had to form a unified front and have constant forums to date addressing economical issues as one so as to get a solution not only for a specific affected community but any other country that has substantial interests in trade and other commercial related activities with the country at the center of any economical crisis. The Great depression led to a surge in trade unions not only within countries but global partnership became a key indicator of the new commercial relationships. The Great Depression made the individual citizens to take a keen interest in government policies and actively participation in formulation of the same.Citizens became aware of their important roles in the countries budget and investment policies. Investors in the share market had to take a keener look at regulations and pushed for amendments and adjustments. In other words, the citizens took the watch dog role seriously because they realize d that it all starts by them and will end with them. The Great Depression however had a positive impact because it developed a new crop of private entrepreneurs who exercised innovative and creative ideas to survive and stay relevant throughout the Great depression. The great depression can be credited with developing strong world Trade and commerce bonds thus, it should be termed as the genesis of world trade ties that placed politics in the second position of international relationship. In other words, political decisions were now made after careful consideration of implications on the economy.

The True Nature of the Human Being Essay - 725 Words

One of the odd yet interesting ideas that philosophers demand be debated is that of the true nature of the human being. Even though probably each philosopher has his own unique perception of the true nature of the human being, philosophers tend to share some of the same basic attributes in their definition. After reading Platos five dialogues and Descartes six meditations, I am lead to believe that both philosophers commonly share the idea that the human being is able to exist without the physical body; Plato through the soul and Descartes through the mind. Besides the common thought of the existence of the human being separate from the body, Plato and Descartes also strongly teach that human beings come with certain†¦show more content†¦After reading this, it is extremely evident that Plato agrees with Descartes in saying the senses deceive the mind, and the human is therefore able to exist separate from the physical body. Besides the two philosophers agreeing about the distinct existence of the human being outside the body, both philosophers seem to believe humans are born with certain ideas present within their minds. Plato teaches that after the physical body dies, the soul lives on by entering Hades where it will eventually be given a new physical body in the real world. Which form of a new body this soul takes depends on its last attempt at a pure, clean life. Since this soul has already lived a past life, its mind knows everything needed to survive life. It is up to the body to recollect this previous knowledge; meaning learning is truly recollection. Plato argues his point in saying, As the soul is immortal, has been born often and has seen all things here and in the underworld, there is nothing which it has not learned; so it is in no way surprising that it can recollect the things it knew before, both about virtue and other things (Plato 70). 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In the ring, two clear opposing stances weighed in, but only one would make the cut. In one corner stood Gaozi, defining human nature as neutral, and in the opposing corner stood Mencius, defining human nature as good. Gaozi’s assertion of human nature does not promote any form of ethics or positiveRead MoreThe Book Of Romans By Apostle Paul1512 Words   |  7 Pagesthere. He talks about how should human beings view the natural world, their identity, and relationship with God. 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Analysis of August Wilsons Fences - 706 Words

How would you feel if you witness that your life has been a complete failure? This is the question that Troy Maxson, the leading character in the drama Fences written by August Wilson, had to live with for the rest of his existence. It is the year of 1957 in Pittsburgh, where African descendants escaped from the savage conditions they had in the south. They were living in a world without freedom. While the play develops, the author shows the 1950s as a time when a new world of opportunities for blacks begin to flourish. As a consequence, Troy, who grew up in the time before this, felt like a complete stranger in his own land. Even though he was a responsible man, he had to live with a black hole of bitterness, and resentment that impeded†¦show more content†¦Although Troy wins the fight, he loses his son forever. The boundaries of each men break when there is no exit or meaning of existence. This lead Troy to feel a profound resentment for the world in general, thus marking a defining characteristic in Troy’s personality. For instance, he started questioning the impose duties on his demeaning job, exposing the difference between black and white men. Bravely, he made a complaint to his superiors to let the colored workers drive the garbage trucks as well. Even when he won the matter of his objection and made a great step for the African-Americans, he still didn’t appreciate what he has done, and what he has been given. It was simply not enough. Whenever he had the chance, he will show his discontent and the profound of his soreness. As soon as he was confronted by his wife Rose, interceding for Cory to let him play football, he always refuted. When Rose mentioned that the white baseball leagues accepted black players such as Jackie Robison he replied: â€Å"I done seen a hundred niggers play baseball better that Jackie Robison†¦Jackie Robison wasn’t nobody†. Troy spoke blinded by his resentment, ignoring that Jackie Rob ison was awarded the Rookie of the year for his phenomenal performance. In addition to these negative feelings, Troy also had another side; he was a responsible man. However, his responsibility as a family man will conduct him toShow MoreRelatedRhetorical Analysis Of August Wilsons Fences758 Words   |  4 PagesRhetorical Analysis Paper August Wilson’s play, â€Å"Fences†, is a play about a father who is trying to make do to support his family as well as come to terms with his boisterous upbringing and the collapse of his Major League Baseball career. The Father, Troy Maxson, resents his son’s painless childhood and chances to pursue a college level football career. In multiple excerpts from the play, Troy brutally lectures his son Cory about life and adulthood. 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There is no doubt but that the metaphor of the fence prevails, working its way across work, family, friendship and the emotional pain of living a life literally dependent on garbage for survival. This is what Wilson wrote about in his Fences of the 1950s. In retrospect, however, it doesnt take a lot to put some ofRead MoreThe Interpretation Of August Wilsons Fences By Denzel Wilson724 Words   |  3 PagesAugust Wilsons’ play â€Å"Fences† gave the American stage one of the most renowned characters. As Wilson originally writes in the play, Troy Maxson, who is an uneducated sanitation worker and a former Negro League Baseball player is depicted as a multi-faceted tragic figure from the mid-1950s Pittsburgh of Wilson’s childhood. 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In order for the play to have so much depth and emotion, symbolism is crucial to the work itself and the heavy topicsRead MoreFences Research1694 Words   |  7 PagesThe Impact of Physical and Psychological Boundaries in August Wilson’s Fences The early 1950’s was a time of enormous importance because of the Civil Rights Movement which emphasized equal rights for blacks and whites. According to the book Approaching Literature, this time period became very familiar to August Wilson, the author of the play Fences. Wilson, an African American man, was raised by his mother and his ex-convict father. For a short period of time, before moving back to hisRead MoreSocial, Political, And Family Issues On August Wilson s Fences1596 Words   |  7 PagesSocial, Political, and Family Issues in August Wilson’s Fences August Wilson’s Fences depicts life in the 1950s for a typical African American family. The play touches upon racism, shifting family dynamics, and the politics of war. 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Being a winner of the Pulitzer Prize for the best play of the year, this play has had many positive responses to blacks and whites in this society. It is about protagonist Troy Maxson as well as his african american family that is filled with drama and excitement. In Wilson’s Fences by Joseph Wessling he expresses, â€Å"Fences is about the always imperfect quest for true manhood. Troy’s father was less of a â€Å"true†Read MoreFather-Child Relationships in Hamlet and Fences1223 Words   |  5 PagesFather-Child Relationships in Hamlet and Fences In both William Shakespeares Hamlet and August Wilsons Fences, the emphasis placed on parent-child relationship is vital, as family plays an important role in developing a characters values as well as his or her upbringing does. While Ophelia, Laertes, and Hamlet show loyalty to their fathers unconditionally, Cory, even though looks up Troy as a figure, eventually exhibits disrespect to him. The relationship that Ophelia shares with her father

A Visit to Zoo Free Essays

A Visit to the Zoo Last Sunday it was cloudy. I, along with my friends visited the zoo. As we reached the main gate of the zoo, we saw a huge crowd. We will write a custom essay sample on A Visit to Zoo or any similar topic only for you Order Now Some were buying, entrance tickets, some were gossiping and chatting while others were relaxing under the shady trees. We entered the zoological gardens and ca me across a beautiful lake, where some water-birds, like ducks, were swimming. Seeing the white ducks on the smooth surface of water is a charming sight. As we moved further, we came to the enclosure where birds were kept. They ranged from sparrows, eagles and parrots to pigeons of various colours. The birds were chirping. It was enchanting music. We enjoyed it very much. In the next enclosure were kept lions and leopards, tigers and tigresses, whose roars were deafening. As we approached the net, a lion rushed towards us and we were terrified. Their fierce looks were frightening. After seeing this, we came across a garden having stags, very smart and beautiful. In one of the corners, monkeys were jumping. Their tricks and pranks were very pleasing. Some people threw peanuts to them and they immediately jumped down the trees to eat them. Many children were making faces at them. Our next halt was at an aquarium in which we were most interested. A large number of fishes were kept there. There were fish of many species and colours. To see them fidgeting in water was really a delightful spectacle. There were many other aquatic animals. Just by the side of this enclosure we came across polar bears, which looked sad and deserted. The black bear’s enclosure attracted a mammoth gathering. The bear was playing many tricks which thrilled the spectators. Some people offered him eatables which he gulped at once. The zoological parks are so vast that it is very difficult to describe all the cages and enclosures fully. After taking a complete round of the zoo, we relaxed for some time in a cool and beautiful garden nearby. The fragrance of the flowers was tremendously intoxicating. Then we had snacks and drinks, which refreshed us very much. It was evening and the sun was setting. We came out of the zoo like many other visitors. We boarded the bus while casting our last and lingering look at the zoo, which is surrounded on one side by the old but majestic wall of the old fort, which, no doubt, added to the beauty and grandeur of the zoo. How to cite A Visit to Zoo, Essay examples

King Lear Essays (1223 words) - King Lear, Goneril, Edmund, Cordelia

King Lear Every situation in life has an appearance, and a reality. The appearance of a situation is usually what we want to see. The reality, what is really going on, is not always as obvious to the observer. People who cannot penetrate through the superficial appearance of a situation will see only what they want to believe is true; often, the reality of a situation is unappealing to the perceiver. These are the circumstances surrounding the conflict that occurs in William Shakespeare's King Lear. As an audience, you find that there is a major character flaw in the characters King Lear and the Earl of Gloucester. In the story, neither of these two men are able to establish the difference, in their minds, between what people are saying and doing, and what these people's true motives are behind their actions. This enables Lear and Gloucester to be betrayed by their own blood, and become isolated from those who have their interests at heart. It is the inability to differentiate between appearance and reality that causes Lear and Gloucester to fall. It seems, that in King Lear, appearance, or reputation defines character. Edgar says as much in soliliquy, when he disguises himself as Poor Tom. As soon as he changes out of his expensive clothing, and into his beggar drab he decides Edgar I nothing am.(II.iii.21). Although he is still Edgar beneath his disguise, when he is encountered by his own father Gloucester and his godfather Lear, neither of the two recognise him. It becomes apparent that as soon as Edgar's costume changed, all perceptions of his character did as well. This same situation is paralleled when Kent, also banished, returns in disguise as Lear's servant Caius. When Lear first sees his long time confident he asks How Now? What art thou?(I.iv.9). One wonders how, after forty years of service, Lear would not recognize his good servant Kent, even in disguise. With this in mind, we can conclude that Lear and Gloucester are both very quick to accept people at face value, without any attempt to gain a deeper understanding of them. Similarly, we learn in King Lear, that how we perceive ourselves, may not be how we are perceived by others. Lear, for example, believes himself to be a great and respected King, who is wealthy and powerful. Nevertheless, he is constantly reminded by the actions of Goneril, and Regan, that he is an old man who has lost his kingdom, his only faithful daughter, and his wits. O, sir, you are very old! Nature in you stands on the very verge of her confine. You should be ruled, and led by some discretion that discerns your state (II.iv.146-148.) this is reason and way that Regan feels her father should be removed from power. Lear, ever blinded, doesn't see that his two daughters are trying to steal his kingdom. Consequently, when Goneril and Regan are cutting down his train, he still believes that their love can be measured in words and numbers Thy fifty yet doth double five and twenty, and thou art twice her love (II.iv.261-262). Lear believes that because Goneril will allow him twice as many servants in her home, she must love him twice as much as Regan does. This constant want of praise and lauding makes Lear very susceptible to persuasion by his evil daughters, and ultimately leads to his losses. Gloucester, also perceives himself differently than the people around him. He sees himself as a loyal, respected man holding some power and status. On the contrary, Regan, and her co-conspirators decide in act three that Gloucester is such a traitor (III.vii.36) because he has warned Lear and his party to escape to Dover. Gloucester, however, believes himself to be loyal, because he is loyal to the King. But, at the same time, Edmund and his party believe allegiance to the King is a betrayal to their cause. Hence, when Gloucester admits to having warned Lear of the enemy's plans, his eyes are gauged out by Cornwall and Regan as punishment for his betrayal. It is interesting, however, that although Lear and Gloucester were both blinded by their own self-image, it was only in real blinding that Gloucester was able to see Edmund in his true role as the bad seed. Lear, unfortunately took much longer to make this realisation and suffered greatly for it. So much of the turmoil

How Not To Go Through Hell English Literature Essay Essay Example

How Not To Go Through Hell English Literature Essay Essay Example How Not To Go Through Hell English Literature Essay Essay How Not To Go Through Hell English Literature Essay Essay Hell [ shakes ] aˆÂ ¦violently, striking panic into Dante s bosom ( III.128 ) . Or does it? The reply is both yes and no ; while the shudder is surely terrorizing, the shudder is used to physically expose Dante s interior panic, and add to his agony ( which had up until this point, been merely in his caput ) . After the shudder, jets of fire shoot up from the tear-soaked land, and while these cryings may non hold belonged to Dante ( though many likely did ) , it is clear that they represent the strong emotional conflict being fought on those shores both by Dante and the damned ; a conflict that Hell easy wins ( III.130 ) . The combination of the monstrous temblor and Dante s already stressed emotional province reaches its flood tide when it [ shatters Dante s ] senses, doing him to conk ( III.132 ) . Merely as the damned are driven towards ageless agony, Dante is willed on through Hell by Divine Love ; he crosses the Acheron against his will, pull of all time closer to that which he fears the most. This first ordeal sets an interesting case in point for us, and farther supports the theory that whenever possible, balance is sought between the physical and emotional torture of Hell ; when Dante is emotionally weak, Hell responds with a physically strong barrier, and when Dante is physically strong, Hell seeks to weaken his emotions. As with any regulation there are, of class, exclusions. The lone exclusion to this 1, nevertheless, occurs in Limbo where Hell does non seek to torture, simply to learn. After his [ stumble ] into darkness, on the beach of Acheron, Dante is awakened by a bang of boom, that brings him out of the darkness of his head, and into the darkness of Limbo ( III.134, IV.1 ) . While this passage does non ab initio sound good or optimistic, its deductions are immense. While unconscious, Dante is unable to go on his journey. Because of this obvious hindrance, it would look that Dante s unconscious province becomes the following barrier he must confront. Before we can understand how Dante overcomes the barrier, we must look at the factors that caused it. From anterior analysis we know that Dante felt 1 ) damned to a destiny he did non desire, and 2 ) overwhelmed by Hell to the point of prostration. Because Dante s head was truly merely focused on how much he did non desire to be in Hell, his head subconsciously removed itself from Hell, pin downing Dante inside his ain head ( a province of Limbo if I may be permitted to utilize the term ) . It was his head that did non desire to go on, and it is his head that continues to keep him in the dark. While it may look that Dante s consciousness is the issue, what truly affairs is Dante s mentality. Without the proper mentality ( and because of the rational division of Limbo ) , it would non count if Dante was asleep or wake up, he would be in the darkness of Limbo either manner ( I point this out to uncover a form of ambiguity, and to once more back up the desire for balance ) . As Da nte makes his manner through the darkness of Limbo it is besides of import to observe that the darkness represents the ignorance of the evildoers who did non cognize God, and Dante s initial 2nd ideas about his journey. While he walks with Virgil towards the Citadel ( Human Reason, or a better mentality ) , Dante notices that sounds of sighing, are emitted by practically every dweller of Limbo ( IV.26 ) . These suspirations show that the citizens of Limbo have given up hope, and they are easy accepting their destiny. Because his environment is filled with slow, gradual credence, it merely stands to ground that Dante is sing something similar to this in his ain head ( which is besides arguably Limbo ) as he grows closer and closer to the Light of Human Reason. Once he reaches the Citadel, Dante is able to easy traverse the creek that serves as the physical barrier between the ignorant, and those who wish to cognize . By physically traversing this little and un-daunting barrier, Dante affirms that he has now achieved a proper mentality, and that non merely does he accept his destiny, but he wishes to happen the good in his journey through Hell and turn the experience into a positive. With this barrier overcome and a new end in head, Dante and Virgil set off for Circle 2. A big job Dante experiences during his clip in Hell is the commiseration he feels for those who have sinned. This extra commiseration hinders Dante s ability to appreciate his journey and merely causes him undue adversity. During his clip in Circle 2, Dante s emotions get the best of him once more, ensuing in yet another 1 of his faints . While walking through Circle 2, Dante feels swept by commiseration and confusion, at both the penalty, and the punished ( V.72 ) . He takes these two dominant emotions and spreads them throughout the Circle ; the twirling air currents stand foring confusion and the self-pitying dwellers truly serve to pump Circle 2 full of bad sentiments and high-pitched whining. While Dante has adjusted to a more positive mind-frame, he is still human, and he still feels commiseration for those who suffer ( particularly when they are in mass measures ) . Compound that fact with the fact that this is technically merely the 2nd penalty he has seen in Hell, everyone s narrative is a melodrama, etc. and it merely makes sense that one time he got about to Paolo and Francesca, Paolo s [ hapless ] , crying pushed him over the border. That being said, by this clip in the Comedy, Dante has swooned twice-both times overpowering commiseration was involved. Each of Dante s faints marks a passage in his thought procedure ; the first changes his mentality so he can break header with Hell, the 2nd helps him better header with wickedness. Once he begins to indurate his bosom to transgress, it becomes harder and harder to tie in Dante s emotions with his environment ( with the exclusion of Cocytus ) . When this occurs, Dante is able to outwit the system, maintain himself in control, and demo us all how to travel through Hell with grace, poise, and a bit on the shoulder.

Why Lithium Batteries Catch Fire

Why Lithium Batteries Catch Fire Lithium batteries are compact, lightweight batteries that hold considerable charge and fare well under constant discharge-recharge conditions. The batteries are found everywhere  -   in laptop computers, cameras, cell phones, and electric cars. Although accidents are rare, those that do occur may be spectacular, resulting in an explosion or fire. In order to understand why these batteries catch fire and how to minimize the risk of an accident, it helps to understand how the batteries function. How Lithium Batteries Work A lithium battery consists of two electrodes separated by an electrolyte. Typically, the batteries  transfer electrical charge from a lithium metal cathode  through an electrolyte consisting of an organic solvent containing lithium salts over to a carbon anode. The specifics depend on the battery, but lithium-ion batteries usually contain a metal coil and a flammable lithium-ion fluid. Tiny metal fragments float in the liquid. The contents of the battery are under pressure, so if a metal fragment punctures a partition that keeps the components separate or the battery is punctured, the lithium reacts with water in the air vigorously, generating high heat and sometimes producing a fire. Why Lithium Batteries Catch Fire or Explode Lithium batteries are made to deliver high output with minimal weight. Battery components are designed to be lightweight, which translates into thin partitions between cells and a thin outer covering. The partitions or coating are fairly fragile, so they can be punctured. If the battery is damaged, a short occurs. This spark can ignite the highly reactive lithium. Another possibility is that the battery can heat to the point of thermal runaway. Here, the heat of the contents exerts pressure on the battery, potentially producing an explosion. Minimize the Risk of Lithium Battery Fire The risk of fire or explosion increases if the battery is exposed to hot conditions or the battery or internal component is compromised. You can lessen the risk of an accident in several ways: Avoid storing at high temperatures. Dont keep batteries in hot vehicles. Dont allow a blanket to cover your laptop. Dont keep your cell phone in a warm pocket.  You get the idea.Avoid keeping all your items containing lithium-ion batteries together. When you travel, especially on a plane, youll have all your electronic items in one bag. This is unavoidable because the batteries have to be in your carry-on but usually, you can keep some space between battery-containing items. Although having lithium-ion batteries in close proximity does not increase the risk of a fire, if there is an accident, the other batteries can catch fire and make the situation worse.Avoid overcharging your batteries. These batteries do not suffer memory effect as badly as other types of rechargeable batteries, so they can be discharged and recharged many times nearly back to their original charge. However, they do not fare well if they are completely drained before recharging or are over-charged. Car chargers are notorious for overcharging batteries. Using any charger other than the one intended for the battery can increase the risk of damage.

Fish oil Assignment Example | Topics and Well Written Essays - 500 words

Fish oil - Assignment Example This effect is achievable when fish oil is consumed with amino acids. Another benefit of fish oil is that it enhances the immunity by supporting the white blood cell activity (Sears, 2014). It also enhances insulin sensitivity in muscles and promotes the delivery of nutrients across the cell membrane. Furthermore, it is beneficial in acceleration of metabolism and reduction of triglyceride levels. Ultimately, omega-3 plays a crucial role in brain development, especially in babies and recent research shows that it is beneficial in treating cognitive conditions, dementia as well as Alzheimer’s disease (Sears, 2014). The digestion of fish oil occurs in the small intestines through the process of hydrolysis by the pancreatic lipase and bile salts to produce two fatty acids and a monoglyceride that are absorbed in the intestines and reassembled to triglycerides (Maroon, 2006). The triglycerides are transported into lymphatic channels and later into the blood stream by chylomicrons (Maroon, 2006). Bioavailability refers to the ability of the ingestible capsule of omega 3 fatty acids to be absorbed by the body into the bloodstream, tissues and organs. Bioavailability is important because it determines the amount of capsule to be ingested for proper effect on the body (Wexler, 2007). Research demonstrates that the most bio available fish oil is that with the re-esterified triglyceride form. Ingestion of omega-3 supplements is more effective after a meal as compared to ingestion on an empty stomach (Wexler, 2007). The risk of heart diseases is best prevented by lowering the levels of low-density lipoproteins (LDLS) and blood cholesterol and increasing high-density lipoproteins (HDLs) in the blood. Eskimos diet consists largely of fatty fish. It is noteworthy that obesity in this community is prevalent (Luten, 2006). Recent studies conducted on sardines and salmons, which are their main food revealed that, albeit their heavy weights,

Virgin Mary of Guadalupe Essay Example | Topics and Well Written Essays - 1000 words

Virgin Mary of Guadalupe - Essay Example Mary was at the foot of the cross when Jesus was crucified, and from then on she has been known as the Mother of God and Mother of the Church. Mary lived for years after the crucifixion, and according to the traditions of the Church, told by the early Christians, she was instrumental in the formation of early Christianity, helping and even counseling the members. After her physical death (the Catholics believe that there is life after death), she is believed to have appeared in many instances. She is now ascribed to so many names, depending on the places where she appeared. Such places that are popular and favorite amongst the Catholic faithful are the Fatima (Our Lady of Fatima), Lourdes in France (Our Lady of Lourdes), then the recent Our Lady of Medjugourje. Our Lady of Guadalupe is also very popular in many countries. In the Philippines, the Patroness is the Virgin Mary and many replicas of Our Lady of Guadalupe are placed in churches for the faithful to venerate. She is also known as the Immaculate Conception, the image of this bears the words: "O Mary conceived without sin, pray for us who have recoursed to thee." The feast of the Immaculate Conception is on December 8. ... We see in Mary the figure of the woman from the beginning whose offspring will strike at the ancient serpent's head (Gen. 3:15). (365 Days with the Lord) But the feast of Our Lady of Guadalupe is on December 12. In 1999, Pope John Paul II, in his homily from the Solemn Mass at the Basilica of Our Lady of Guadalupe, during his third visit to the sanctuary, declared the date of December 12 as a Liturgical Holy Day for the whole continent. The apparition of Virgin Mary of Guadalupe is one popular among the faithful throughout the world, and is attributed for cures and conversions, especially among the Indians of Mexico. Throughout the world, several replicas have been made of the original image of the Virgin Mary that showed in the tilma as the visionary Juan Diego presented this to the Spanish Bishop Fray Juan de Zumrraga. The origin of the name "Guadalupe" is controversial. According to a sixteenth-century report, the Virgin identified herself as Guadalupe when she appeared to Juan Diego's uncle, Juan Bernardino. It is also suggested that "Guadalupe" is a corruption of a Nahuatl name "Coathlaxopeuh", which is translated as "Who crushes the serpent". The serpent referred to is Quetzalcoatl, one of the chief Aztec gods, whom the Virgin Mary "crushed" by inspiring the conversion of indigenous people to Catholicism. (Wikemedia). In the Immaculate Conception image, the Virgin is seen crushing the head of the serpent (Satan) and this is reflective of the Old Testament, when God sent Adam out of paradise, and made a future reference of the Virgin crushing the head of the serpent. Mara Guadalupe, or just Lupe, is a common female and male name among Mexican people or those with Mexican heritage. (Wikemedia) An account of the apparition states that on

Chicken Anemia Virus Strain CAT-CAV

Chicken Anemia Virus Strain CAT-CAV Figure 1. The alignment of chicken anemia virus strain CAT-CAV (Gyrovirus) and its relatives. Â   Â   Chicken Anemia Virus strain CAT-CAV is the chosen virus and its 19 relatives are shown. Therefore, 20 nucleotide sequences are involved. Figure 2. A picture of the phylogenetic tree with bootstrapping values of chicken anemia virus strain CAT-CAV (Gyrovirus) and its relatives. The molecular phylogenetic tree is evaluated by operating the maximum likelihood method established on the Hasegawa-Kishino-Yano model. In the tree, the horizontal lines represented the measurement of genetic change and the branches showed the evolutionary ancestry altering over time. The longer the branch means the greater genetic change. The scale of 0.002 is showed on the bottom which examined that the amount of genetic change is 0.002. The tree is figured to scale with branch length determined by the number of substitutions for each sites. The positions with gaps and absence of data are removed. There were a total of 2271 positions in the final datasheet. From the tree, it showed that the nearest relative of the Chicken Anemia Virus strain CAT-CAV is the Chicken Anemia Virus strain GD-N-12. Moreover, the Chicken Anemia Virus strain CAT-CAV and the Chicken Anemia Virus strain GD-N-12 have the common ancestor with Chicken Anemia Virus strain GD-C-12. Figure 3. The pairwise distance matrix of chicken anemia virus strain CAT-CAV (Gyrovirus) and its relatives. P distance is used to calculate the p-distance which compare two aligned sequences at a time and build a matrix of all possible sequence pairs. During each comparison the number of changes such as the base substitutions and the deletion or insertion events are counted and showed as a proportion of the overall sequence length. The final estimates of the difference between all possible pairs of sequences are carried out. From the table of pairwise distance matrix, the nearest relative of the Chicken anemia virus strain CAT-CAV is Chicken anemia virus strain GD-C-12 and the p-distance between them is 0.008. b) Length of alignment Number of variable sites Number of singleton sites 2325 179 105 Percentage: 179/2325x 100% =7.7% Percentage: 105/2325 x100% = 4.5% Table 1. The statistics for the length of the alignment, the number of variable and the singleton sites in it. There are 2325 nucleotides in the alignment. The variable sites involve a minimum two classes of nucleotides or amino acids and a singleton site contains minimum two types of nucleotides or amino acids with maximum one taking place several times. MEGA recognize a singleton site if minimum three sequences with explicit nucleotides or amino acids. The percentage of the number of variables and the singleton sites were calculated as 7.7% and 4.5% respectively. c) The name of the best substitution model is Hasegawa-Kishino-Yano model (HKY+G). To find the best DNA model, the models with the lowest Bayesian Information Criterion scores define the best substitution motif. The Hasegawa-Kishino-Yano model showed the BIC score of 10009.9 which is the smallest one. Moreover, non-uniformity of evolutionary rates between sites are created by adopting a distinct Gamma distribution (+G) along with 5 rate type. The G value is 0.05 in this model. The estimated value of transition or transversion bias (R) is 1.42 which is according to nucleotide frequencies and base substitutions rate for each nucleotide pairs. d) The chosen Chicken Anemia Virus was characterized under the genus Gyrovirus in the family of Circoviridae. Gyrovirus is classified by small non-enveloped DNA viruses with negative sense single-stranded circular DNA of about 2298 to 2319 nucleotides in length with three partly overlapping open reading frames which coding for the VP1, VP2, and VP3 proteins (Natesan, S, 2006). CAV is a cost-effective essential pathogen in the chicken industry triggering severe anaemia and immunosuppression in young chicken that have inadequate defensive motherly antibodies. The affected chicken contaminated with infectious bursal disease virus would be exposed to an extensive range of viral and bacterial pathogens because of the immunosuppression. Hence, this infection is determined to be economically important as the clinical disease correlated with vertical transmission and because of its capability for causing immune dysfunction on combination with other pathogens (P. Biagini, 2011). In this study, a CAV variant was identified by adopting PCR with CAV-based primers in faecal samples of stray cats. The genome of CAV variant was sequenced and the outcomes showed that it could be a recombinant viral strain from parental CAV strains. Recombination is a crucial evolutionary system that lead to genetic diversification. CAV variant is examined that it is originated from the CAV-infected chickens. The pathogenesis of this new virus still have to be explained. This study emphasizes the significance of CAV examination and it demonstrates the evidence inducing the feasibility of CAV homologous recombination in cat. Chicken Anemia Virus involve many clinical significance, Firstly, CAV proteins can be showed in plants as an substitute for recombinant protein construction in animal cells. Furthermore, the impact of VP3 expression was examined to figure out possible relationship in plants programmed cell death. Present expression levels of VP1 is still below standard to be achieved as an oral vaccine, however it can maximizing expression level in plant cells to access recombinant VP1 protein eligible to generate neutralizing antibodies, most probable by expression with VP2, serve as a low cost approach into new, economical vaccines against CAV (Goldbach, R, 2007). VP2 is established to be a powerful target for debilitation through directed-site mutagenesis and is examine debilitation of viral consequences through adjustment of VP2. This is completely different to the studies which investigating virus establishment mutated in VP3 and also were not replication capable. It is apparent that VP2 has several functions and that directed mutagenesis which sustain infectivity would retain functions essential to replication while adapting functions correlated with virulence (Browning, G.F, 2007). e) Bootstrapping value represents how well this node is supported in the model which is used to make a phylogenetic tree. Bootstrapping is a procedure where the random subset of data is taken and rerun the analysis of the phylogenetic tree. The value showed the percentage of bootstrap replicates in which the node showed up. From the tree, the optimum tree showed the sum of branch = 0.10012698. The replicate trees percentage in which the joining of taxon in the bootstrap test with 500 replicates are indicated beside the branches. From the tree, the bootstrapping value is less than 50, the branches matching to division reproduced in less than 50% replicates are collapsed. It showed the node is not well supported and it could not show up in all bootstrap replicates. References: Browning, G.F. et al, 2007, Attenuation of chicken anemia virus by site-directed mutagenesis of VP2, Journal of General Virology, v. 88, p. 2168-2175. Goldbach, R. et al, 2007. Assessing the expression of chicken anemia virus proteins in plants, Virus Research, v: 129, p. 80-86. Natesan, S. et al, 2006. Biological and molecular characterization of chicken anaemia virus isolates of Indian origin. Virus Res. 118, 78-86 P. Biagini, M. et al, 2011. Eds., Virus Taxonomy: Ninth Report of the International Committee on Taxonomy of Viruses, Elsevier Academic press, New York, NY, USA.

Customer Service in the Transport Logistics

The South African transport industry is one that is changing. In terms of Customer service there are certain companies that are excelling and are able to provide service that gains them a greater measure of customer satisfaction. Good customer service is an integral part of any business or organization. The process of managing stock, warehouse inventory, and freight transportation is at the heart of logistics. Logistics is the management and coordination of moving inventory from its origination to its ultimate destination. The goal of a logistics team is to find a way to do this process in the most streamlined, cost efficient method possible. The overall High costs in the logistics industry though are a cause for concern as they hinder the ability of organisations to provide maximum efficiency, to their customers thus not achieving maximum customer service. We will discuss what customer service is and its importance in the transport industry. We will look at the challenges facing the South African Transport industry as well as current developments going into the world cup and what these developments mean for the future of the South African transport industry. Customer Service is defined by Vogt and Pienaar as â€Å"the integrated series of activities between a supplier and a buyer, which enhance the sale and facilitate the effective use of the suppliers’ products. When rendered effectively, customer service is the overriding logistics supply chain function that can create demand and retain loyalty. In a broader sense customer service is the measure of how well the logistics system is performing in providing time and place utility for a product or service (Pienaar & Vogt; 2009, 25). According to Christopher and Peck (2003) customer service includes points of contact between a supplier and buyer also including tangible and intangible elements. Logistics performance is extremely important in achieving customer satisfaction. Importance of Customer service The importance of customer service in any organisation and the transport industry as a whole cannot be over emphasized. Customer service is the most critical aspect of the whole supply and distribution chain (Ron). According to Karl it has been proven in surveys that most customers do not come back to certain business establishment because of the indifferences they might have had with the owner, manager and employees regardless if they like the product or service the business renders. Every business management must recognize the reality that customer service is imperative in the success of the business. This ensures customer loyalty and commitment to the business. The company’s ability to focus on customers needs rather than on their own will ensure that company is cost effective and efficient at all times. Characteristics of customer service in transportation There are a number of factors that make up customer service and specifically for the transport industry these include, dependability, time in transit, flexibility of mode chosen, loss and damage performance of the mode, and ability of the transport to adapt to the changing customer needs. (Craig, 2004) Most customers are more interested about receiving their delivered goods on time than whether the person delivering the goods has a cheerful face. Successful companies try to under-promise and over deliver in terms of delivery time. This allows the firms to capture their customers ensuring that the company’s reputation is not jeopardized so firms need to ensure that their lead times are accurate. Customer service excellence is about reliability and consistency. Reliability means that the suppliers commitment to maintain a promised delivery schedule and to advise customers if deliveries subsequently cannot be made on time. This shows that the suppliers are reliable and keep the customer at ease. It is better to switch to a more expensive but reliable supplier than to rely on a relatively inexpensive but erratic supplier. Customer satisfaction is highest when a customer knows they can rely on their goods to be delivered at the specified time and that the goods will be delivered. Companies such as Manline offer customers the service of being able to track their goods in transit through a customer call centre where they can monitor their cargo through real time satellite tracking of their vehicles. Such services allow customers to be more at ease. In South Africa overall this is a concern in the transport industry as the rate of hijacking is high and thus the risk of goods not arriving is high. This means that in South Africa it is imperative that an organisation gets the best security technology in order to meet customer needs. The amount of time in-transit is another important element in customer service within the transport industry. Goods need to be transported and delivered as quickly as possible as customers need their cargo on hand as soon as possible. The flexibility of any mode of transport is another important element in customer service. If an organisation is to provide the best service they need to react to a customer’s changing needs. In the South African transport industry it is sometimes difficult for there to be immediate changes in customer requirements as the most used mode of transportation is road transportation. This means that service delivery in any other form is sometimes difficult or unreliable. The idea is to move goods as quickly, efficiently and cost effectively as possible. JIT (Just-In-Time) deliveries are a powerful force in the modern epoch. Deliveries are getting smaller but more frequent. We are moving into a situation where there is a continuous flow of goods from source to final delivery. Those carriers who are able to adapt to the changes in the market and accommodate a wide set of logistical competencies will be the winners in the new age of transport. Traditional haulers must change their ideas of what industry they belong to and face the challenges of the new order. Fast-moving, 2005) Challenges affecting customer service in South Africa Within the last couple of years the country has been able to address some of the issues within the transport industry, though there is still much that needs to be addressed. There have been various challenges that have and still face South Africa’s growing transportation and physical distribution industry. One of those challenges is that with increased globalization the local industry has to compete wi th foreign industry. Customers want the most reliable yet inexpensive way of transporting their goods and foreign companies are doing this, making it difficult for local companies to stay relevant. Another major challenge which has been addressed to an extent by some companies and aspects of the transport industry is that of technology. Customers want to know the exact specifications of the transportation of their goods. They want to know time of departure, time of arrival, amount of time in transit, and even the route of transit. This then means that the best tracking technology is required. In South Africa this high technology has been slow in infiltrating the transport industry. Devices for tracking and monitoring load carriers using real time satellite tracking is not something that is widely used in the industry. A good example of a company that is doing this though is Manline . This Company has set up a 24-hour control centre operated by fleet trackers that constantly monitor all vehicles and also to apply effective route rationalizing techniques and maximize vehicle productivity and utilization. (Manline 2010). According to the findings of the ‘Research Report for the Infrastructure Inputs Sector Strategy’, commissioned by the Presidency, and compiled by Sudeo International Business consultants. One of the other major challenges facing the South African Transportation industry going into 2010 is that freight volumes travelling by all modes of transport will have to be suppressed for the duration of the world cup. This will have considerable impact on the logistics industry as a whole. Ways to improve and Developments in 2010 The challenges that face the South African industry are ones that can be remedied. The 2010 World cup in South Africa has become a catalyst event in developments in the country and the transportation industry as it is one of the most integral parts of achieving efficient customer delivery and thus achieving high customer satisfaction. An important component of ultimate improvement would be making on-time deliveries every time. When a product is ready for use, the clock starts to count down how long it will take to complete the cycle from completing the manufacturing of a product to the consumption of that product. The longer it takes to get the product into the hands of the consumer, the more money a company loses. It is important that the products are delivered quickly and on time to the customers in order to maintain the company’s customers and keep them loyal. So how does one streamline this process? By implementing a logistics plan of action, a company can do just that. Larger manufacturers will hire a logistics team that is responsible for the routing of goods from the company, to the freight transportation company, and finally to the end client. They will have a database system to track all inventory. They will monitor inventory levels to make sure that a backlog of supply occurs. An additional responsibility of transportation and logistics specialist is to account for accurate transportation times. It is vital for companies to be able to rely and trust that their shipments will arrive in a timely manner. Being well organized accounts for much of this success, but the ability to transport the shipments quickly is also important. Because the country's infrastructure has improved with better maintained highways and interstates, transportation times have decreased. Freight transportation is more reliable now because companies can more accurately predict when a shipment will arrive. Some trucking companies will even guarantee the precise day and hour that a delivery will be made. This is very important because customer satisfaction is often based around on-time deliveries and accurate accounting of merchandise. This has also helped to reduce the cost of shipping freight, since trucking companies now have reliable, more direct routes to utilize. It indirectly affects cost because better roads create less wear and tear on shipping vehicles. It is important for the organization to answer all e-mail and phone calls from customers within an hour. If possible, the owner of the business, personally take care of the problem. This will show that the organization cares about customers and will improve the service quality of the organisation. This is an important area of improvement in South Africa as clients would be able to trust load carriers as they would be in constant contact. It will give customers peace of mind if they can continuously monitor their cargo themselves and also stay in contact with their company. The organisation should offer as many contact methods as possible. Allow customers to contact you by e-mail. Hyperlink the e-mail address so customers won't have to type it. Offer toll free numbers for phone and fax contacts. Some trucking companies have contact numbers written on their trucks so that the customers can be able to contact that particular company when they need their service. The organisation should invite customers to company meetings, luncheons, workshops or seminars in the meeting the manager can inform the customers about when the products will be available in the market because it is important to give customers more than they expect. Create special events for the customers like parties, barbecue's, dances etc. This will make them feel important when the company include them in regular business operations and special events (Larry Dotson, 2004) If a logistic team only concentrates on reducing freight cost, they could potentially lower customer service quality. Therefore, the goal of a logistics manager, or third party administrator, is to find a balance between cost and customer satisfaction. They must also be able to provide accurate tracking information, correctly estimate shipping cost, and be able to calculate delivery dates and times. By being organized, keeping cost low for the clients, and by making on time deliveries, freight management can help control the overall customer satisfaction of their clients. Reducing cost in freight transport is great, but if you can improve customer service at the same time, that’s even better. Logistics software can help reduce costs in freight transportation and logistics while improving customer service quality. (Barone, 2003) In the South African industry research shows that there should be plans to shift back to rail-freight and reduce that of road as the overall cost of damage to roads will eventually filter down in costs to the customer. Although currently there are greater cost savings and cost competition in using road freight. Measuring Customer Service. Measuring customer service in logistics for any organization is crucial to determine whether the organization is doing what the customers are expecting. The needs of the customers differ to a large extent and the reason being is not all customers are treated the same. Since the needs of the customers differ to a large extent, organizations end up knowing so little in general about the customers’ real requirements hence they end up setting the service levels that are too high and hence too costly (Ballou, 1978). The high service levels result also in higher distribution costs and therefore the overall price of a product. Even though the aim of any organization is to meet the needs of each and every customer, the organizations should however try to generalize about customer service as much as possible to drive down the costs. The problem that is encountered while trying to measure the customer service is what factors to measure exactly. There has always been a contradiction on whether the service levels should be determined by the customers or be set by the organizations. The firms normally select factors that are easier to measure such as order handling, order picking times whereas customers might be interested or concerned about the order transmittal and delivery which tend to be more difficult to measure. Therefore to determine those factors or aspects that the customers value the most, the organizations normally use the performance model (Murphy and Wood, 2004). The performance model is a questionnaire that the customers fill on receipt of their orders; its main objective is to determine the percentage of times the firm accomplishes specific goals and objectives. Managers normally set some visible goals against which performance can be measured. These come in two forms; standards and policy statements (Ballou, 1978). The managers might for example set a standard whereby the target is to ensure a 95% in-stock rate, filling customer orders within 24 hours of receipt or a one day order cycle time for all customers staying close to the organization. Against these standards managers can be able to tell if they are meeting and exceeding the customer service levels the organization had set. I should be further noted that it is inefficient and costly to provide more service than the customer expect or requires hence the firm should try to meet to break-even. Some companies take customer service seriously in a sense that they even have the written printed statements. The policy statements promise the customers that the company intends to act in a specified way with regard to service. There are five ways in which the organizations measure or test the customer service levels (Gwilliam M, 2008). Firstly, if the organization is able to fill the orders then it must be meeting the customers’ expectations. Normally the acceptable standard is the 95% fill rate whereby it is only 5% of the time when there is stock out. Secondly it is the delivery of the goods on time. It is vital to measure how fast the organization can deliver the products that have been ordered. If most of the time the goods are not delivered at the targeted date then major changes need to be done. Furthermore, it is important to measure how successfully the customers’ concerns can be resolved. Since the customers use the enquiries to express their concerns, the proportion of the number of customer enquiries that have been effectively resolved can be used as a means of measuring customer service given the number of enquiries that have been received. Another way to measure customer service can be how quick the organization responds to the customers’ mails, emails, and phone calls. If the organization is able to respond to the customers within 24 hrs than the level of customer service is up to standard. The last way of measuring the customer service in logistics is by letting the customer decide. The customers can let the organization know if it is fulfilling the needs of its customers. The customer surveys that focus on the customer service issues can be conducted and from the response of the customer surveys the organization can be able to improve on the areas that the customers are not happy with. Once the level of customer service is known it becomes easier to control it. When the level of customer service is below the standard the customers become dissatisfied, however if the level of customer service is above or exceed what the customers require it increases the costs of the organization. Control is therefore defined as a process of taking corrective action when measurement indicates that the goals or objectives of customer service are not being achieved. For example, if the delivery targeted dates are not met there might be a need of changing the mode of transport or simply the route being used. Firstly the service level standards are set, and then the actual is compared to the standard. If there is a variation then the corrective measures need to be done so that the standard is met. At times the reason why the standard is not met is because it was set too high that it cannot be matched, in this case the standard itself needs to be revised. Conclusion â€Å"The success of South Africa’s infrastructure growth challenges will be dependent on the ability of logistics infrastructure and, in particular, transportation, to cope with the demands placed on it. †(Engineering news, 2007). In the future the quality of customer service will be the main determining factor in the survival of a company as customers become more aware of product offerings that will suit them. The transportation industry in South Africa is changing, with greater emphasis being placed on the customer and their level of satisfaction. This will bring a greater move forward in the industry that will see South Africa competing on the world stage in terms of transportation. Customer service is vital to the survival of any company, organisation or industry and establishing and implementing customer service policies that work is what will lead organisations and industries to greater growth and success.

The Quintessential Handbook to The Adventures of Huckleberry Finn Essay Topics

The Quintessential Handbook to The Adventures of Huckleberry Finn Essay Topics The Duke and Dauphin also play a massive part in this issue of lying within this book. You see, since I grew older I realized there were many fantastic stories I never read as a kid, and I wished to be sure my children had an opportunity to experience these stories at a young age. Locate the language means and exceptional techniques employed by the author that are targeted at hooking the reader. With the problem of censorship, disgracing times of American history shouldn't be concealed in the event of sensitivity. The Adventures of Huckleberry Finn Essay Topics Cover Up Huckleberry has ever existed on the margins of society, due to his class. The unabridged version is more difficult to read due to the southern language. Huck also recognizes the hypocrisy that exists in the society which he is being forced to be part of. It seems to understand empathy solely in terms of Christian duty, rather tha n morality. Ruthless Adventures of Huckleberry Finn Essay Topics Strategies Exploited Huck's mind starts to mix, attempting to lead him in the ideal direction. It is upset about being adopted because you can see that he loved being on the raft with all of the exhilaration and freedom. It is a very personable narrator. It is really loath to make the right thing. The Little-Known Secrets to the Adventures of Huckleberry Finn Essay Topics Moreover, superstition foreshadows the plot at several crucial junctions. The judge's observation that Pap may be reformed with the help of a shotgun is a dark foreshadowing of what is going to follow. Within each one of these stages, there are steps that the hero undergoes in order to modify the hero from the person he is to the person he wants to be. If he refuses to return, he is then sent for in order to return. What is Truly Happening with the Adventures of Huckleberry Finn Essay Topics In Finn'' there isn't any longer a little town but a substantial portion of America instead. They never claim that what they're doing is ideal. Though we are an agency based in america of America, our services extend so far as in Australia. At the start of their company. The One Thing to Do for the Adventures of Huckleberry Finn Essay Topics Still, every one of them would show up in the overall list. The prompts can also function as the foundation for class discussion or can function as a test. The themes listed in the past section needs to be employed to deepen classroom discussion. For extra assistance, be certain to read the subsequent articles. Caring is a significant attribute of friendship. Society may have a huge effect on somebody's moral growth. To understand any specific portion of the hero's quest, the full quest has to be discussed. With this specific generation of young individuals, everything needs to be relevant to them and to their experiences. Another illustration is the hairball he uses to conjur e magic. Compare and contrast the surroundings on shore and the surroundings on the raft. Jim isn't even regarded as an actual individual, but as property. He puts the quarter under the hair-ball. He uses a specialized language because he has no former education. He is considered a minor character, meaning that the story does not revolve around him, but he is still essential to the story in many ways. But What About the Adventures of Huckleberry Finn Essay Topics? There's, clearly, a limit on the variety of pages even our finest writers can produce with a pressing deadline, but usually, we figure out how to satisfy all the clients seeking urgent assistance. Normally, it takes as much as two hours of time to comb through dozens of sites until you discover something exciting to write about. Huck's capability to create a conscience decision is an indication of bulk and this individual reached this type of level of the larger part through the help of his dear great friend Jim. After discovering our website, you will no longer will need to bother friends and family with these kinds of requests. The entire town believe d the loaves would get the body. It's harsh, it requires money, and that attempts to adapt people. Immediately, both men take charge of the raft and begin to travel downstream, making money by cheating people in the several towns along the river. Unfortunately, there's a dead man within the home. Lying occurs frequently within this novel. It plays a big part in the story and is used throughout the whole book. The author employs lots of irony in the book. the Adventures of Huckleberry Finn Essay Topics Help! As one can see Superstition has a significant role in the novel Huck Finn. Superstition plays a vital role in the novel Huck Finn. The Death of the Adventures of Huckleberry Finn Essay Topics Everything is together in the exact same book! Whenever you have read the title you'll immediately have an idea about what the boo k is all about. On the flip side, for some students, the collection of a great topic becomes the very first stumbling block. Selecting any of the prompts mentioned previously will have the ability to create a really worthy essay.

The Communication Direct And Indirect - 1096 Words

LITERATURE REVIEW THE COMMUNICATION STRATGIES: DIRECT AND INDIRECT The direct and indirect strategies of communication strategy will be discussed in this section. These two strategies are the ways of argument which influences explicit communication, it can be easily indicated by the individualistic-collectivism of Hofstede (1980) and high- or low- context of Hall (1976). In the following section, the effectiveness of these strategies will be evaluated from the standpoint of different cultures. Besides, the interaction of different cultures for these two power strategies will also be discussed with recommendations. Based on the literature, direct communication strategy involves the use of explicit codes of speech in order to express the information or message clearly (Hall, 1976). It is a normative strategy for individualistic and low-context cultures. When the spectrum leans towards individualistic culture, it promotes the freedom of speech and information can be expressed through facial expressions, tone of voice and body movements (Gao, 1998; Porter and Samovar, 1998; Kang and Pearce, 1983). Literatures show that the direct communication strategy is normative in individualistic and low-context culture, such as the U.S., Australia and the other Western countries (Brew and Cairns, 2004). Ting-Toomey (1988) highlighted that these countries with similar cultures concerns with self-face more, even during conflict management. This is expected by Brew and Cairns (2004) whenShow MoreRelatedDirect And Indirect Styles Of Communication1591 Words   |  7 Pagescontrast (do both) direct and indirect styles of communication: Direct communication is all about what individuals tend to say what they always think and express themselves without any boundaries. There is no hidden messages in direct communication. 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For example I am a male, so when talking to a female ho has just been sexually assaulted I would be mindful of my words. A social worker needs to understand this because whatever they say to client has to be in a way the client can understandRead MoreCustomer Experience With A Support Services Technician At Gauging The Customer State Of Mind Using Indirect Communication846 Words   |  4 Pagesable to identify characteristics about how the customer presents themselves, and responded to that accordingly. The understanding of both direct and indirect communication is important to communicating problems to meet the customers’ needs. Understanding the indirect communication aids the service technician in gauging the customer state of mind. Direct communication is used to get the information about the technical problem, an d figure out how to handle it. While using their own voice qualities to guideRead MoreDirect and Indirect Discrimination Essay666 Words   |  3 PagesPresentation for Direct and Indirect Discrimination Direct discrimination can be less favourable treatment, which includes harassment or bullying. Comparably similar legal definitions of indirect discrimination and harassment apply in respect of sexual orientation, religion, age, gender and disability. Most people understand direct discrimination. Indirect discrimination occurs where the effect of certain requirements, conditions or practices imposed by an employer or education providerRead MoreForensic Accounting : A Relatively New Field1554 Words   |  7 Pagesfield. Forensic accounting is the use of accounting to extract information from financial documents to prove fraud or embezzlement in the court of law. It involves identifying, recording, and extracting financial data while using a variety of direct and indirect analysis methods. In recent years, the profession has gained attention for its role in stopping both terrorists and corporations from acting unethically. After 9/11 the FBI and Department of Justice created the Terrorism Financing Operations